Despite advances in cloud infrastructure, DevOps practices, and agile development, application vulnerabilities remain one of the leading causes of data breaches worldwide. Often, the gap lies not in the capabilities of development teams, but in the misalignment between business strategy and secure development practices. That’s where this session, “Defending Your Code: Business Strategies for Web & Application Security,” steps in.This webinar is designed to demystify the often-technical world of secure coding and present it in a language and context that business stakeholders can understand and act on. It explores how application security must evolve from being a siloed responsibility to becoming a fundamental pillar of business continuity and customer trust.Participants will start by exploring the OWASP Top 10—the most critical web application security risks—but through a business lens. Instead of technical jargon, the session translates each risk into potential business impact, making it clear why these issues matter beyond the codebase.Next, the session dives into practical techniques for building security into the development process. You’ll learn how to structure secure code review workflows, integrate security controls into CI/CD pipelines, and encourage secure design thinking from the very first line of code. These aren’t theoretical recommendations—they’re actionable practices that can be applied immediately to improve security posture without sacrificing speed or innovation.A unique component of this session is its focus on demonstrating ROI for security investments. DevSecOps doesn’t just protect data; it can also reduce long-term development costs, improve system uptime, and enhance compliance with regulatory requirements. The session will show how to communicate these benefits to executive stakeholders and justify the investment in secure development practices.Real-world breach case studies will also be discussed, offering post-mortem insights into how specific vulnerabilities were exploited, what went wrong in the secure development process, and how similar incidents could be prevented through better alignment between security and business goals.This webinar includes:Understanding the OWASP Top 10 through a business impact lens.Implementing secure code review practices that are efficient and scalable.Building application security into CI/CD pipelines without slowing delivery.Demonstrating the ROI of DevSecOps to executives and stakeholders.Learning from breach case studies: real-world lessons in what works—and what doesn’t.By the end of the session, attendees will walk away with a clearer understanding of how to create a development culture that values security not as a constraint, but as a competitive advantage.Areas Covered OWASP Top 10 in business termsCode review workflows with security in mindIntegrating security into CI/CD pipelinesDevSecOps ROI calculationsReal breach post-mortems and remediationWho Should Attend CTOsEngineering ManagersApp DevelopersRisk OfficersWhy Should You Attend Insecure code is one of the most expensive and preventable threats to modern businesses. A single breach caused by a coding flaw can cost upwards of $4 million, not to mention reputational damage and customer churn. Yet many organizations still treat secure development as an IT problem, failing to see its broader business implications.“Defending Your Code: Business Strategies for Web & Application Security” is essential for anyone who wants to bridge this gap. Whether you're a technical lead, CISO, product owner, or executive, this session will empower you to view secure coding not just as a development standard but as a strategic advantage. You’ll gain insights into how vulnerabilities translate into business risk and how security controls can actually enhance operational agility when implemented effectively.The webinar offers frameworks that help quantify the ROI of secure development and practical guidance for aligning your security investments with your overall business goals. You'll leave with a clear understanding of how to embed security into your software lifecycle without slowing down innovation—and how to communicate the value of those practices to both technical teams and executive leadership.With a blend of business strategy, technical best practices, and real-world examples, this session is your roadmap to developing code that doesn’t just work, but defends your business.Topic Background In today’s rapidly evolving digital ecosystem, application security has become a core business concern, not just a technical one. The proliferation of APIs, the rise of complex software stacks, and the increase in zero-day vulnerabilities mean that the line between development decisions and organizational risk has effectively disappeared. The stakes are higher than ever: a single vulnerability can expose sensitive data, damage customer trust, and cost millions in recovery and reputational loss.“Defending Your Code: Business Strategies for Web & Application Security” explores the urgent need to embed security thinking directly into the software development lifecycle. It’s no longer enough for developers to write clean, functional code—security must be part of the design, implementation, and deployment process from day one. Yet many organizations still treat secure coding as a technical afterthought rather than a strategic priority.This webinar reframes application security as a business-critical function, emphasizing that secure development isn’t just about avoiding breaches—it’s about ensuring long-term resilience, protecting intellectual property, and maintaining operational continuity. Whether you're a developer, engineering leader, product manager, or executive, this session will help you understand how secure code practices directly contribute to business success.